Transforming spaces into areas for living

Digital printing technology gives the designer freedom to try things out, to experiment, to be creative and to ignite their imagination. Customised decoration designs printed on digital large format media allow unlimited creativity and address the need of brand owners for differentiation. During the Printed Interior Decoration Conference, Xavier Jouvet will explain why Antalis decided to become a major player in the interior design market. By sharing inspirational models, completed realisations and new innovative media solutions, his purpose will be to inspire the design community with a multitude of possibilities for decorating and personalising spaces. He will also provide an opportunity to revisit the “Antalis Interior Design Award”, a key initiative to promote the talent of creative people and build an international community within the industry. Lastly, Mr Jouvet will be pleased to present “The BOOK”, a reference publication dedicated to interior design.

The usage of inkjet printing for interior decoration

This presentation gives an overview regarding the usage of inkjet inks for interior decoration with a special focus on flooring applications. Especially the technical requirements for UV-inks to allow a lamination processes will be covered. Furthermore, the different manufacturing processes of laminate that are compatible with these acrylate-based inks will be described. In addition, the usage of different types of inkjet inks for the decoration of glass, wood, wallpaper and metal including the build-up of 2,5 D structures are discussed. For these applications, the pre-treatment process and the decoration with water-based and UV-curing inkjet inks will be covered.

Fascinating designs with additive colour mixin

RGB printing technology enables a new dimension of effects in printed materials. The technology is based on specially developed mica effect pigments which are used additively. The RGB colour space which is generated by the primary colours red, green and blue, can thus be used to produce fascinating designs. The additive colour mixture is the foundation for those colour reproduction methods based on the RGB colour space. The additive colour mixture is known best within the context of displays and in digital photography and is now possible for broad range of commonly used printing technologies. The technology is a totally new approach when compared with the conventional printing process based on the CMYK colour model in which cyan, magenta, yellow and black (key) overlap each other to create the colour spectrum. In the speech the RGB printing technology will be explained and the differences to CMYK system is highlighted.

Wallpaper, Aluminium, HPL – an open approach using standard wide-format printers for bespoke solutions in the décor industry

In the décor industry, Roland is working closely with partners in the areas of ink, media, software and additional hardware components, leading the system integration process to create dedicated solutions for the industry. With this open approach, it is possible to realise bespoke solutions by choosing the best partners for each component, whilst offering the required support, warranty and high-level of quality expected from a manufacturer such as Roland. In this presentation we will explain this new approach using examples of wallpaper printing, subsurface printing and HPL printing.

Overcoming current limitations of color definition and color reproduction in design and industrial production: How to solve the conflicts between human perception and numeric spectral values by multispectral technology

There is a continuous conflict between creatives, who rely on visual assessments only, and people in industrial production, requiring spectral values as a reference. Spectral measurements stemming from spectral photometers entail insurmountable problems: 1. Their "mono"-spectral technology does not allow measurement of complex, colour-patterned surfaces. If their aperture covers several colours, the spectral sensor determines the average remission instead of distinct spectra – one per colour. 2. A "mono"-spectral numeric value does not provide a colour correct picture which human's brain needs for interpreting the interaction of colours of a design. Influences such as contrasts in colour and brightness of patterns affect human’s perception greatly. A multispectral dataset represents a color correct image whose single pixels stand for a spectral value each. Therefore, it incorporates visual access to a sample as well as a measured proof. This means it links human perception with objective proof of colour. The multispectral technology is solving these conflicts by obtaining relevant information for creative and producing people in one dataset.

Textile and digital printing for interior design

Technical textiles and digital printing for interior design – this topic is gaining ground on the international market and enjoying increasing demands. Roland Güthoff talks about exclusive room design and presents the latest trends and innovations for printed interior decoration. The DESCOR® system for stretch coverings of walls and ceilings is an outstanding concept for personalised high-quality interior. Digitally printable design objects by PONGS® like Easy chair Helena or Soundleaves combine aesthetics and functionality, intense colour reproduction and richness of detail, paired withsmart properties like flame retardancy and improved acoustics.

Exploring redesign opportunities using layers in inkjet digital printed textile

Augmentation of digital textile printing technology has created enormous possibilities of fashion customisation and personalisation through online interface. Designers have adapted to newer methods of designing printed textiles. The advancement in wide format digital textile printers has pushed the boundaries for creating customized home fashion products with specialized creative approach. Textile designers work with motif, texture, colour and other design elements to create repeatable patterns. Repeats run parallel to the length of fabric covering the fabric with seamless print design. Design diversity in print design offers multiple choices to consumers. Augmentation of digital methods of designing and printing has made significant changes in the ways designers approach print and product design. Print design is usually applied to flat or textured textile surfaces however it is designed in multiple layers consisting of varied design elements in digital space (e.g. CAD software or Adobe Photoshop). Multiple layers in a design create the possibility of interaction within its own varied elements in permutation and combination with each other due to transparency/interactive space. This research aims to explore and suggest newer approach in design process/method and presentation of flexible re-design experience for consumer. It explores repeat segments and layers as core elements of digital design space. The paper discusses how paradigm shift in design thinking can make ways for inkjet digital printed textiles.

Surface imaging: New concept and field for printed interior decoration

Surface imaging is a new field and concept in the digital printing industry. It defines to actualise imagery for various physical forms using a variety of digital printing technologies that consist of direct printing application on diverse porous, non-porous, ridged and flexible substrates as well as fabrication printing (material deposition and subtraction printing technologies – laser and enhanced 3-dimensional printing).  At the same time, surface imaging offers a transdisciplinary approach to the industries including segments of sign and graphics, decorative, packaging and functional printing to move beyond the boundaries of existing traditional disciplines. This presentation introduces significance of surface imaging in the printed interior decoration and its future trends to bring new innovations and creativities for its product developments.

From hungry birds to innovation thinking: How digital develops creative and functional interior textiles

Interior and decotextile (carpets, textile floor coverings, wall covering, curtains) do not only have decorative functions but they become increasingly advanced technical products based on research work and on developments from the lab.  On the one hand, globalisation, customer demands and environmental legislations set pressure on the actual business. On the other hand, emerging technologies will create new opportunities in the near future. These technologies will have a huge impact and will revolutionise the business models by means of smart marketing. Today, quality, colour, creativity and design are the main issues. However, functionality comes in the picture. New technologies on the level of products (chromic sensors, piezo-electric products) will allow introducing new functionalities making interior textile more ‘active’. Moreover, in combination with new technologies, especially digital printing, it becomes possible to make the bridge between creativity and functionality. This lecture focus on new “low hanging fruit” ideas and gives an overview of the many possibilities on the level of products and digital processes to develop new creative and functional interior textile.

Storytelling for interiors with large format printing. Experience the transformation of a restaurant

Mission: Give an out of style restaurant at the Düsseldorf fairgrounds new sparkle and shine. Challenge: No expensive renovation, no moving or change of furniture, no carpet change, short downtime and a concept that works for trade fair visitors from all over the world. Concept and implementation: Transformation of the room with digital large format prints and a visual style based on the road cruisers of Cuba – cars known and loved around the world. By means of royalty free stock pictures, digitally printed on different foil materials, the restaurant quickly changed to a Havana-style bar. The old carpet and furniture go well with the new design. Result: Today, “Bar No. 15” is a real crowd-pleaser with true feel-good character and one of the top-selling restaurants on the fairgrounds.

From white paper to identity. Handcrafted.

Spaces are characterised by their history, their geography and their people. Just like persons, they have their own identity. When we associate an experience to a place, we are able to build an emotional relationship to it. A place is transformed into a brand when a common identity, that later turns into an emotional image, is developed. Design elements, forms, colours, surfaces, visuals and patterns are the ingredients for genuine experiences.

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